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Innovation and the “Oh Shit” Moments
Learn why marketing teams need innovation and full-funnel initiatives
Season 1
Oh S***: When the marketing hits the fan — and how real marketers cleaned themselves off.
S1E1: Lessons Learned for Authentic Marketing
S1E2: The Revenue Marketing Revolution
S1E3: Innovation and the "Oh Shit" Moments
S1E4: Managing Channel Partner Expectations
Coming soon!
S1E5: Customer Experience Perspectives
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S1E6: An Episode is Coming... Stay Tuned!
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S1E7: An Episode is Coming... Stay Tuned!
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S1E8: An Episode is Coming... Stay Tuned!
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S1E9: An Episode is Coming... Stay Tuned!
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S1E10: An Episode is Coming... Stay Tuned!
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S1E11: An Episode is Coming... Stay Tuned!
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S1E12: An Episode is Coming... Stay Tuned!
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We’re busy planning Season 2. Follow us to stay in the loop!
Season 2
We’re loving these real conversations… season 2 is coming soon! Stay tuned!
Coming soon!
About the podcast
B2B marketers know how to make plans. Global, multi-channel campaign plans supporting millions in pipeline. Fast-moving career plans spanning the world’s leading companies. But behind it all are real people living and learning from the joys, the pains, and the surprises that make B2B marketing so exciting. And we want all the details.
On the Marketing Gets Real podcast, hosts Cari Baldwin and Dana Harder — founders of demand gen agency Unreal Digital Group — dig into the real lives and everyday adventures of fellow B2B marketers. So grab a glass of something and join Cari, Dana, and their guests for lots of learning and laughter — and maybe a wine recommendation or two.
Where our podcast guests work
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