Keep It Real Blog

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Inspiration
Great Company Culture Eats Foosball Tournaments for Lunch

Let’s take a walk back in time. Imagine that you’ve time-traveled back to 2015. You’ve landed an amazing role at one of your dream tech …

Sales EnablementStrategy and Planning
Best Practices for Smarter Sales Sequence Strategies

Sales development reps (SDRs) need more than talent to win deals — support from management …

Marketing Technology
Scrub, Rinse, Repeat: B2B Data Hygiene Tips

Data hygiene — it’s at the center of results-turning lead generation, client outreach, and all …

All Blog Posts

Inspiration

How Would A Four-Day Work Week Work at an Agency? We’re Finding Out.

As agency owners, we often combat the perception and reputation that agencies overwork their employees. On top of that, we know that throughout this pandemic, …

Inspiration

Your Office: Remote Team Edition

Did you know a growing 22% of our future workforce will be remote by 2025? The sudden shift to remote and hybrid work has been …

How to Make Sure Your Pardot Prospect Database Is Working as Hard as You Are
Marketing Technology

How to Make Sure Your Pardot Prospect Database Is Working as Hard as You Are

Ah, springtime! The bees are buzzing, the birds are chirping and it’s time to dust the cobwebs out of your Pardot prospect database. Over time, …

Demandworks Geomarketing Q&A
Geomarketing

Why Geo-Targeting is So Effective: An Interview with DemandWorks

UDG launched our GeoMarketing for Events service at the beginning of 2020, and we all know what happened next!  We are pleased to bring this …

Tips From the Trenches: 9 Lessons We Learned Making Our Podcast
Content Creation

Tips From the Trenches: 9 Lessons We Learned Making Our Podcast

There’s a misconception around podcasts that seems to always come up: it must be really easy, right? Since it’s just a few people having a …

The Marketing Talent Shortage Is Real, and Here’s What You Can Do About It
Strategy and Planning

The Marketing Talent Shortage Is Real, and Here’s What You Can Do About It

What’s causing the marketing talent shortage and how to respond Are you having a hard time filing open roles? Are the skills you need not …

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