In this episode of Get Real, hosts Cari Baldwin and Dana Harder sit down with Mark Smith, Partner and Chief Software Analyst at ISG, for an honest conversation about what’s really happening inside enterprise AI.
With more than three decades leading software innovation at SAP, Oracle, and Ventana Research, Mark has watched every wave of tech hype come and go. Together, the trio breaks down what’s real, what’s still experimental, and how business leaders can separate marketing buzz from meaningful progress.
From the difference between generative and agentic AI to the realities of enterprise adoption, Mark offers a candid, insider perspective on what’s working, what’s not, and why curiosity—not panic—is the skill that matters most right now.
And because this is Get Real, you’ll also hear plenty of humor along the way — from Taylor Swift hot takes to Samoyed shenanigans, pillow talk jokes, and a few travel stories only Mark could tell.
If you’re trying to understand how AI is reshaping enterprise technology, leadership, and the future of work — this episode is your reality check!
Some key takeaways include:
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Why most companies aren’t failing at AI — they’re just learning faster than ever
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The difference between generative and agentic AI (and why it matters)
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How to lead through AI transformation without losing your people
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What continuous learning really looks like inside the enterprise
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Why authentic thought leadership still drives B2B influence
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The Samoyed traits that make for better leaders (yes, really)
